Articles

Your privacy is of utmost importance to BMW Group Canada.1 Any personal information that you provide to us through, or on, our websites will be governed by this privacy policy (the "Policy"). Therefore, it is important that you read and understand this Policy prior to providing any personal information about yourself.
BMW Group Canada has established policies and procedures to comply with this Policy, and has designated one or more persons accountable for compliance to it.
The Privacy Officer designated by BMW Group Canada can be contacted by email at privacy@bmw.ca; by telephone at 1-866-805-5853;2 or by mail at 50 Ultimate Drive, Richmond Hill, ON L4S 0C8. All submissions should be directed to the attention of the Privacy Officer.
1 BMW Canada Inc. and its respective related companies, including BMW Financial Services Canada (list available upon request).
2 All calls are recorded for quality assurance purposes and in accordance with our privacy policy.
Personal information is information that distinctively refers to you, such as your name, address, birth date, gender, marital status, financial information etc. Keep in mind that if you identify yourself as an employee of an organization, your name, title, business address or business telephone number would not be considered personal information.
We collect, use and disclose personal information supplied by you for yourself and for our respective related companies and business partners (lists available on request) in order (a) to provide you with products (vehicles, parts, accessories, etc.), (b) to perform services (including Warranty, owner notifications, service reminders, etc.), (c) to improve our products and services, (d) to initiate, maintain and develop our relationship with you (including product and service information, offers, etc.), (e) to administer billing, accounting and security measures in relation to your business with us and (f) to comply with legal and regulatory requirements.
You may decide that you would prefer that we do not use or disclose your personal information for BMW related marketing purposes or as otherwise noted in this Privacy Policy (excepting legal and/or contractual obligations), in particular, for some or all of the following:
BMW Canada Special Events and Promotions that may include electronic or paper format notification of comparison drive events, information for golf, tennis or ski events, new car launches, brochures, etc.
BMW Retailer Promotions that may include retailer event information, service clinics, etc.
Satisfaction Surveys such as product and/or service surveys, J.D. Power, etc.
Marketing Surveys such as customer research surveys etc.
If you choose to "opt-out" as outlined above, you will no longer have access to product or service information that may be of value to you. However, if you wish to "opt-out", you may do so at any time online by accessing our Unsubscribe form. Please allow up to 2 business days to process your request.
Alternatively, for immediate assistance, you may also contact us at any time using the above contact information. Be assured that your decision to "opt-out" will not affect your business relationship with us.
Within our website, you may be asked to provide personal information about yourself. BMW Group Canada will collect personal information only when you voluntarily provide it. Be assured that the personal information you provide remains strictly confidential and will be used or disclosed only for the purposes for which it was collected and will not be used or disclosed for any other reason unless you have given us consent to do so.
We collect personal information for registration on our mailing list, for eligibility to participate in a contest, survey or promotion, or simply for informing you of upcoming events or special offers. In other areas of our website, personal information is requested in order to apply for credit in respect to a lease or finance, to register for a BMW Driver Training course or to obtain information related to pre-owned products. The personal information you provide will only be collected and used for the purposes that have been identified. In certain parts of this website where we require that you provide us with personal information such as credit card information, we will protect the security of your personal information during transmission by using industry standard encryption technology.
We do, however, discourage you from sending any sensitive personal information (that is, credit card information) via regular email and limit such disclosure to the secure area within the website where it may be specifically requested.
BMW Group Canada will not knowingly encourage children under the age of 13 to register at its website.
The information that you provide to us will only be used by BMW Group Canada and our respective related and/or affiliated companies and business partners (list available upon request). It will assist us in providing products and services to you that will benefit you as a valued customer. Exceptions may include disclosing information to third parties assisting us in servicing and processing your credit account, to verify creditworthiness or to assist you in answering an inquiry. We may also disclose information to third party companies that perform marketing services on our behalf. In any event, we are responsible for the protection of your personal information in our possession. Any information we may transfer to a third party as noted above remains our responsibility and, as such, we contractually require any third party organization to protect the personal information disclosed to them in a manner consistent with our own internal privacy practices, or as required by law. Under limited circumstances, we may also be required to disclose personal information to comply with the law.
BMW Group Canada may also employ third party service providers located in the United States to perform functions on its behalf and as a result, personal information may be stored and processed in that country and that country's courts, governments or law enforcement agencies could obtain disclosure of such information through that country's laws. If required by law, BMW Group Canada will disclose the personal information that it is obligated to disclose as a result of a valid legal enquiry or order. BMW Group Canada stores personal information in electronic format on servers located in the United States of America and operated by BMW Financial Services NA LLC. BMW Financial Services NA LLC may be compelled to disclose this information to governmental agencies or security forces in the United States of America if required to do so by US law.
In order to allow you easy and convenient access to our websites, certain non-identifiable information is collected, as described below. We may share this information with our website providers to allow us to continually improve our websites.
During each and every visit to one of our websites, we will collect non-identifiable information by tracking Internet Protocol (IP) addresses on an aggregate basis. IP addresses do not track personal information about you. They simply allow us to monitor how our sites are being used and what information is being accessed. BMW Group Canada will use this information to ensure its websites remain useful and convenient, in order to meet and satisfy your needs.
When a user interacts with our website, "session-cookies" are used to collect information anonymously and to track user patterns. They do not permanently record data and are only available during an active session, therefore, once a session is terminated, the "session-cookie" disappears. A session cookie is a small text file which contains a unique identification number that identifies your browser, not you personally, to our computer each time you visit our website. A session cookie can tell us which pages were visited and how often. We use this anonymous information in an effort to improve our website's usefulness to you - primarily for technical reasons, such as providing seamless navigation. If you do not want your browser to accept cookies, you can reset your browser either to notify you when you have received a cookie, or to refuse to accept them altogether. However, if you refuse to accept cookies, you may not be able to use some of the features available on our websites such as personalization features.
At your request, we will let you know what personal information we have in our possession about you, what it is being used for, and to whom it has been disclosed. We will also provide you with access to your personal information that is in our possession, however, some exceptions may apply. We will respond to your inquiry within thirty (30) days. There may be reasonable costs associated with your request. Please direct your request to the Privacy Officer as noted above.
BMW Group Canada will keep the personal information in its possession accurate, complete, current and relevant, based on the most recent information available to us. If you have provided information about yourself, in order to receive emails or product mailings, and would like to modify your information, please contact one of our Customer Service Representatives by calling 1-800-567-26913 or by mail to Customer Service, BMW Group Canada, 50 Ultimate Drive, Richmond Hill, ON L4S 0C8.
3 All calls are recorded for quality assurance purposes and in accordance with our privacy policy.
BMW Group Canada will retain your personal information for as long as necessary to fulfill the purpose for which it was collected and to comply with applicable laws.
At BMW Group Canada we are committed to protecting the personal information in our possession. A number of security measures are used by BMW Group Canada to maintain the safety of your personal information. We have implemented security measures which include the use of: physical secure data centres and premises; internal security policies and procedures; defined internal segregation of duties; and electronic access controls such as passwords and encryption technology.
In addition, we encourage you to observe safe computing practices. It is your responsibility to keep confidential the user-ID and password that you use to register with us and not share them with anyone. If you believe that your user-ID and password have been compromised, you can change them by editing your profile at our website www.bmw.ca or by contacting BMW Group Canada as noted above in "Correcting or Updating Personal Information".
Even though our websites may include links to other websites, outside of BMW Group Canada, we are not responsible for the content, links or privacy practices of those sites. We provide access to these linked sites for your convenience only and you access them at your own risk. However, we will welcome any comments you may have regarding these linked websites.
BMW Group Canada has developed policies and procedures to respond to individual complaints and questions relating to privacy. We will investigate and attempt to resolve all complaints. We will respond to your inquiry within 30 days. Please be advised that there may be a reasonable cost associated with your request. Should you have any questions or concerns about our privacy policy please contact our Privacy Officer as noted above.
We welcome your comments and emails but please note that any information, including but not limited to suggestions, ideas or submissions you make through and onto any BMW Group website will become the exclusive property of BMW Group Canada.
By visiting our websites you are agreeing to our privacy policy as outlined above. BMW Group Canada reserves the right to change this Policy from time to time and will provide notice of any significant changes on this website.
© BMW Canada Inc
BMW Group Canada
BMW Canada Inc. (“BMW Canada”, “we”, “us”, “our”) welcomes you to our website. This Terms of Use applies to www.bmw.ca, www.mini.ca, www.bmw-motorrad.ca, and www.bmwshop.ca (each, the "Website"). Please read the following Website terms of use (“Terms of Use”) before using the Website. By accessing and using the Website, you agree to be bound by all the Terms of Use set forth herein. If you do not agree with these Terms of Use, your sole recourse is to leave the Website immediately. A copy of these Terms of Use may be downloaded, saved and printed for your reference.
The Website is owned and operated by BMW Canada. Any and all content, data, graphics, photographs, images, audio, video, software, trademarks, service marks, trade names and other information (collectively, the “Content”) contained in this Website are proprietary to BMW Canada, its affiliates and/or third-party licensors. The Content is protected by Canadian and international copyright and trademark laws.
Except as set forth herein, you may not modify, copy, reproduce, publish, post, transmit, distribute, display, perform, create derivative works from, transfer or sell any Content without the express prior written consent of BMW Canada. You may download, print, copy or transmit, solely within Canada, any portion of the Content on the Website for informational and non-commercial personal purposes only. Each copy of this Content must retain all copyright and other proprietary notices contained therein and the citation of the URL Source of such Content. Reproduction of multiple copies of the Content, in whole or in part, for resale or distribution is strictly prohibited except with the prior written permission of BMW Canada.
Furthermore, all marks, graphics, typefaces, trademarks and logos appearing on the Website are trademarks or trade dress of BMW Canada or are used under licence by BMW Canada. No license to any BMW Canada intellectual property has been granted by your use of this Website. Our trademarks and trade dress may not be used in any manner for any purpose without our express written consent.
To obtain written consent for any of the above, please contact us at 1-800-567-2691.
To access certain portions of the Website, you may be asked to complete an online registration form. In consideration for your use of this Website and the services provided on it, you agree to provide true, current, complete and accurate information as requested on any registration form to which this Website may direct you, and to update that registration information as soon as possible after any information on such registration form changes.
As part of the registration process, you may choose or be given a password and user name. You alone are responsible for keeping that password and user name confidential, and for any and all activity that occurs on this Website under such password or user name. You agree to immediately notify BMW Canada of any unauthorized use of your password or user name or any other breach of security.
As a condition of your continued access to and use of this Website, you agree to abide by all applicable federal, provincial, territorial and other laws and regulations. In addition, without limiting the foregoing, you agree not to:
a) e-mail, text, post, upload or otherwise transmit any material through the Website that:
(i) constitutes unsolicited or unauthorized advertising, promotional materials, “junk mail,” “spam,” “chain letters,” “pyramid schemes,” or any other form of solicitation;
(ii) infringes any patent, trade-mark, trade secret, copyright or other proprietary or privacy rights of any party;
(iii) is unlawful, harmful, threatening, abusive, harassing, tortious, defamatory, vulgar, obscene, libelous, invasive of another’s privacy, hateful, racially ethnically or otherwise objectionable; or
(iv) contains any form of destructive software such as a virus, worm, Trojan horse, time bomb, cancelbot, or any other harmful components or any other computer file, program or code, designed to interrupt, destroy or limit the functionality of any computer software, hardware or telecommunications equipment;
b) e-mail, text or otherwise transmit any material through the Website without the recipient’s consent;
c) harvest or otherwise collect or store any information (including personal information) about other users of the website, including e-mail addresses, without the express consent of such users;
d) for the purposes of misleading others, create a false identity of the sender or the origin of a message, forge headers or otherwise manipulate identifiers in order to disguise the origin of any material transmitted through the website;
e) impersonate any person or entity, including but not limited to, a BMW Canada employee, or falsely state or otherwise misrepresent your affiliation with a person or entity;
f) attempt to gain unauthorized access to the Website, other computer systems or networks connected to the Website, through password mining or any other means;
g) interfere with or disrupt networks or servers connected to the Website or violate the regulations, policies or procedures of such networks;
h) use, download or otherwise copy, or provide to any person or entity any Website users directory or other user or usage information or any portion thereof other than in the context of your use of the Website; and
i) facilitate or encourage any of the above conduct.
While we attempt to provide an accurate description of the vehicles and other products on this Website, we do not warrant the accuracy, completeness, reliability or currency of such descriptions. The information contained on this Website is intended only to provide a general indication of our products and pricing. Retailers are free to set individual prices. Prices and specifications including standard features, accessories, equipment, options and colours are subject to availability and BMW Canada reserves the right to revise pricing and/or specifications at any time, without notice. Please see your local BMW Canada Retailer for more information on products and pricing.
Illustrations are representative only. BMW Canada will, subject to legal requirements, determine the Model Year designation of its vehicles. The Model Year designation on any particular model may be longer or shorter than twelve months. Models may be shown with features, accessories, equipment, options and/or colours not available in Canada, or available only at extra cost, or available only on particular models.
All of the information contained on this Website is for informational purposes only and in no way constitutes an offer to buy or sell BMW Canada vehicles. The purchase of any BMW Canada vehicle shall be subject to the terms and conditions of the applicable sale, lease, or financing contract.
Certain products may be available for purchase on this Website. PRODUCTS DISPLAYED ON THE WEBSITE MAY NOT BE AVAILABLE AT ALL TIMES AND PRODUCTS AND PRICES MAY BE CHANGED, AND PRODUCTS SUBSTITUTED OR DISCONTINUED AT ANY TIME. WHILE WE ATTEMPT TO PROVIDE AN ACCURATE DESCRIPTION OF ITEMS AVAILABLE FOR PURCHASE ON THE SITE, WE DO NOT WARRANT THE ACCURACY, COMPLETENESS, RELIABILITY OR CURRENCY OF SUCH DESCRIPTIONS.
ALL OTHER TERMS AND CONDITIONS GOVERNING THE PURCHASE OF ANY PRODUCT ON THE WEBSITE ARE AVAILABLE AT THE BMW ONLINE SHOP.
It is our goal to provide increased value to you, our visitors. Therefore, the Website might offer you links to other sites on the Internet that are owned and operated by BMW Canada affiliates or third parties that are not affiliated with us. Please understand that such linked Websites are independent from BMW Canada and that BMW Canada has no control over the content of such Websites. Consequently, BMW Canada cannot be held liable and makes no warranty or representation whatsoever as to the accuracy, timeliness and/or completeness of the information contained on such Websites.
The links which we might place on our Website do not imply that we sponsor, endorse or are affiliated or associated with, or have been legally authorized to use any trade-mark, trade name, service mark, design, logo, symbol or other copyrighted materials displayed on or accessible through such sites.
BMW Canada provides the Website and related services at no cost. For mobile use, standard data, text message or other charges from your mobile carrier may apply. You are solely responsible for any costs incurred during your access and use of the Website and its services. Check with your mobile carrier for details on what charges may apply to you.
While BMW Canada makes all reasonable efforts to provide accurate information on this Website, there is no guarantee or warranty of accuracy. Furthermore, we do not assume any liability for the accuracy or completeness of information presented on this Website.
ACCORDINGLY, THIS WEBSITE, INCLUDING THE CONTENT AND SERVICES PROVIDED HEREIN, IS BEING PROVIDED ON AN "AS IS" BASIS AND WITHOUT WARRANTIES OF ANY KIND, EITHER EXPRESS OR IMPLIED. BMW CANADA DISCLAIMS ALL WARRANTIES, EXPRESS OR IMPLIED, INCLUDING, BUT NOT LIMITED TO, IMPLIED WARRANTIES AND CONDITIONS OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT. BMW CANADA DOES NOT WARRANT THAT THE FUNCTIONS ON THE WEBSITES WILL BE UNINTERRUPTED, ERROR-FREE OR FREE OF VIRUSES OR OTHER HARMFUL COMPONENTS.
IN NO EVENT SHALL BMW CANADA BE LIABLE FOR ANY DIRECT, INDIRECT, INCIDENTAL, SPECIAL, OR CONSEQUENTIAL DAMAGES THAT RESULT FROM OR IN CONNECTION WITH THE USE OF, OR THE INABILITY TO USE, THE WEBSITES OR ANY CONTENT OR SERVICES, EVEN IF BMW CANADA HAS BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES.
SOME JURISDICTIONS DO NOT ALLOW THE EXCLUSION OR LIMITATION OF CERTAIN DAMAGES, OR CERTAIN LIMITATIONS ON IMPLIED WARRANTIES. ACCORDINGLY, THE EXCLUSIONS AND/OR LIMITATIONS ABOVE MAY NOT APPLY TO YOU.
You agree to indemnify and hold harmless BMW Canada, its affiliates, members, officers, employees, agents, and licensors from and against any and all losses, expenses, damages, claims, fines, penalties, costs and liabilities (including reasonable legal and accounting fees), resulting from your (or anyone acting under your password or user name) use of this Website, connection thereto, or any alleged violation by you of these Terms of Use, including, without limitation, the Code of Conduct.
BMW Canada respects your right to privacy of your personal information. Please review our Website Privacy Policy [Insert link to Website Privacy Policy] for details on the manner in which we collect, use, disclose and otherwise manage any of your personal information.
BMW Canada reserves the right at any time and from time to time to modify or discontinue, temporarily or permanently, the Website (or any part thereof) with or without notice. Further, BMW Canada reserves the right to change these Terms of Use at any time and to notify you by posting an updated version of the Terms of Use on this Website. You are responsible for regularly reviewing the Terms of Use, including, without limitation, by checking the date of “Last Update” at the bottom of this document. Continued use of the Website after any such changes shall constitute your consent to be bound by such changes, with continued provision of the use of the Website constituting consideration from BMW Canada to you for so being bound. Your only right with respect to any dissatisfaction with (1) these Terms of Use (2) any policy or practice of ours in operating the Website or (3) any content available through the Website, is to stop visiting and using the Website.
These Terms of Use are governed by and construed in accordance with the laws of the Province of Ontario and of the laws of Canada applicable therein, and any dispute is to be submitted to a court of competent jurisdiction in the judicial district of Toronto, Province of Ontario. If any provision of the present Terms of Use shall be unlawful, void, or for any reason unenforceable, then such provision shall be severable from these Terms of Use and shall not affect the validity and enforceability of any remaining provisions.
These Terms of Use and any and all other legal notices or statements posted on the Website constitute the entire agreement between you and BMW Canada with respect to the use of the Website, including the Content.
One of the features of the Site is that a user has the ability to engage with social plugins (“plugins”) from the social network facebook.com, which is operated by Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA ("Facebook").
When you access the Facebook social plugin through our Site, your browser establishes a direct connection with the Facebook servers. The content of the plugin (e.g. a “Like” button) is transferred by Facebook directly to your browser, which then integrates it into our Site. The data that your browser sends to Facebook includes your user ID, the website you're visiting, the date and time, and other browser-related information. If you are logged out of Facebook, Facebook does not receive your user ID.
You can find more information about Facebook’s privacy practices at http://www.facebook.com/policy.php
Notices to you may be made via e-mail or regular mail, or in cases of changes to these Terms of Use or to the services offered by the Website, by posting notices or links to such notices on the Website itself.
If you have any questions or comments regarding these Terms of Use please contact us.
Last Update: January, 2012